Streaming Video

OTT Falls Into the Same Trap as Cable

Choice can be a great thing when you can choose Dodge over Ford, chocolate over vanilla, or pizza over a burrito. But what happens when there is too much choice? Just check out Amazon. If you search for “TV Wall Mount,” there are more than 7,000 results. At that point,

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Can AI Make the Streaming Video Experience Even Better Than TV?

No, Skynet is not preparing to wipe out humanity anytime soon, but artificial intelligence (AI), along with its cousin machine learning (ML), are starting to make waves in industries across the globe. From alerting physicians to potential, harmful pharmaceutical interactions to handling customer service inquiries to powering self-driving cars, AI is re-imagining

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Hey, European Mobile Operators: What About Streaming Video?

I recently returned from GSMA’s Mobile World Congress in Barcelona, Spain, and was disappointed by the complete lack of vendors and messaging to address streaming video. None of the operator booths had sections set up to talk about streaming, or video delivery, or solving network congestion to ensure a great end-user video

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The Four Problems Facing OTT Services—and How to Solve Them

Although the growth of over-the-top (OTT) is nothing to shake a stick at, it pales in comparison with the amount of viewership garnered by broadcast television. In fact, according to Nielsen, it’s a 5-to-1 consumption ratio: For every single hour of OTT viewed each day, the average consumer also views

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How Much of a Role Will Mobile Phones Play in the Future of TV?

I think we can all agree that the traditional television experience—you know, sitting on your couch and watching the TV according to some sort of schedule—is undergoing a transformation. The different ways people watch video content is exploding across devices, apps, and websites. Video has been unchained from the family

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Mobile Phone Hang-Ups: Viewers Wary of Using Up Their Data

Despite an increasing consumer appetite for digital content, broadcast television still rules the roost. In fact, according to Nielsen, broadcast television is watched five times as much as online programs, even though connected TVs (which include apps capable of accessing online content) reached 50 percent market penetration in the U.S.

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Collaboration Is Critical to Reduce Latency in Online Video

When we think about what’s happening in the video space—the gradual transition from broadcast to online distribution—one comparison between TV and online video always comes to mind: “broadcast quality.” I know that I write and talk about this comparison until I’m blue in the face, but here it is again:

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